Privacy Policy — Serene Ritual Co

Last updated: July 20, 2026

1. Information We Collect

Serene Ritual Co collects minimal information to provide and improve our service:

Usage Data — Pages visited, time spent, clicks on product links and banners. Collected via cookies and analytics tools.
Device Information — Browser type, operating system, screen resolution. Used for site optimization.
Email — Only if you voluntarily subscribe to our newsletter.

2. How We Use Information

To personalize and improve your browsing experience
To analyze site performance and usage patterns
To send newsletter emails (with your explicit consent)
To track affiliate link clicks for commission purposes

3. Cookies

We use cookies to remember your preferences, understand how you use our site, and support our affiliate partnerships. You can disable cookies in your browser settings, though some site features may not work properly.

Types of Cookies We Use:

Essential — Required for basic site functionality (e.g., cookie consent preference)
Analytics — Help us understand how visitors use the site (e.g., Google Analytics)
Affiliate — Track referrals to retailer websites for commission attribution

4. Third-Party Services

We may use third-party services (e.g., Google Analytics) that collect, monitor, and analyze usage data. These services have their own privacy policies.

5. Data Sharing

We do not sell, trade, or rent your personal information. We may share anonymized, aggregated data with partners for analytical purposes.

6. Data Retention

Analytics data is retained for up to 26 months. Newsletter subscriber data is retained until you unsubscribe.

7. Your Rights

You have the right to access, correct, or delete your personal data. To exercise these rights, contact us at privacy@sereneritualco.com.

8. Changes

We may update this policy periodically. We will notify you of significant changes by posting a notice on our site.